A serial entrepreneur, with over 20 years experience of building and exiting companies, Alex Huff joins Rebecca Longawa in this episode of The Future of Marketing in Esports to discuss his latest venture, Fanticipate.
Imagine not just watching your favorite event, but being able to actually win an actual piece of the action. This is what Fanticipate does by allowing you to participate in live auction of items while the event is happening.
It’s a new twist on sports memorabilia, and not only is Fanticiapte a hit in traditional sports, they’re also venturing into esports, so fans can be a part of an action with their favorite players.
Alex talks about the technology and uniqueness of Fanticipate and why he’s so excited about this latest venture. Plus he talks about his journey as an entrepreneur, and why he loves bringing ideas to life.
To find more information:
Connect with Alex on LinkedIn: https://www.linkedin.com/in/alexhuff
Or email him at: Alex {at} fanticipate.com
To connect with Rebecca, visit: https://www.happywarrior.us/
And follow her on Twitter at: https://twitter.com/RLongawa
Full Episode Breakdown;
1:20 – The history behind Fanticipate. Plus Alex discusses how the name came to be in addition to what makes their technology so unique.
5:34 – Why using something like Fanticipate can be a game changer when it comes to aligning team memorabilia with their fans.
9:50 – How Fanticipate creates exciting experiences allowing people to be part of an auction while also in an immersive experience.
12:38 – What are the plans to bring Fanticipate into the esports world?
16:45 – How esports players can think outside the box when it come to engaging their fans and raising money for their favorite charities.
20:04 – What’s the process for teams to get involved with something like Fanticipate?
24:17 – Alex’s background as an inventor and entrepreneur and how he happened into his first company.
31:25 – As someone who has an innovator mindset, what are the moments that helped shape Alex and drive his life as an entrepreneur.
35:21 – What kind of other businesses did Alex bring to life, and what are the status of them now?
So excited to what the future holds for Fanticipate! Great work Alex and team!!
Excellent podcast about Fanticipate.com, bidding, memorabilia, a change to own/bid and Alex Huff’s story. Very inspiring.
What a great concept! Nothing like capturing fan engagement with real interaction!