The power of esports and gaming is all about bringing together communities and connect with people you would have never been able to connect with before. Shotcall is taking that to another level and Justin Varghese, Business Development Manager, joins Lewis and Kyle on this episode of All In With Esports.
Justin talks about how his love for gaming and desire to take a chance brought him to first commentating for games, and then eventually to Shotcall. In this episode, they discuss why some brands are missing the mark when it comes to sponsorship and advertising in the gaming space, how communities can be built and cultivated in the gaming world, and most importantly tacos.
To learn more about Shotcall, visit: Shotcall.gg
To connect with Justin visit: https://twitter.com/jvarg1990
https://www.linkedin.com/in/jvarg1990/
To get some great tacos in the Dallas area, visit:
&
https://www.chilangostacos.com/
Full Episode Breakdown:
4:18 – Justin talks about his first game love, Smash, started to lead him down the esports path.
6:26 – Justin tells the story of how he went from playing games to the opportunity of commentating for the games.
10:01 – The power of the opportunity in the esports world, and why showing up is so important.
11:43 – Why was commentating one of the best jobs in Justin’s life? He explains…
16:09 – Why the esports community can’t be faked.
20:04 – The story of one brand who first approached esports marketing in the wrong way, but listened and redeemed themselves.
22:20 – Why allowing yourself to be surround with people who are much smarter than you can be a game changer for you.
23:49 – What Shotcall is, and what they’re doing currently in the market.
26:45 – How athletes are using Shotcall for something good, connect with their audience and raise something for good.
28:50 – What opportunities does the gaming world have in connecting people at a deeper level outside of just playing games.
34:20 – What are brands doing differently who are really connecting communities together vs those who are just putting on events.
38:20 – Justin shares his love of tacos
Such a fun episode! And loved the insight on Mercedes Benz, mistake, and redemption on advertising in the gaming space!
Justin is super charismatic and fun to listen to, great stuff.
What a great show. Justin, Lewis and Kyle did a great job and provided some very interesting information about ShotCall (I went to shotcall.gg after the show to learn more). This is becoming my go to show for Esports.
So cool and so insightful to hear what gaming is able to provide for it’s fans! Awesome episode, cannot wait for next week!