Esports Connected

Hosted ByMegan Van Petten

Join Esports Trade Association Managing Director Megan Van Petten as she interviews some of today's most influential people and companies in the esports industry. The Esports Trade Association's Mission is to unify, serve, and ethically advance the business interests and sustainability of the esports industry, and the Esports Connected Podcast extends that effort through highlights ad conversations with their members.

NFT’s and the Future of Mobile Gaming With Jeff Donnelley

Being authentic and bringing positive energy, and of course, his natural talent for marketing, helped our guest, Jeff Donnelley, build a flawless and outstanding career as an independent contractor working with online gaming companies. 

After 15 years of experience in the gaming market, the moment he learned about esports, he knew it was the industry’s next natural wave. Jeff hasn’t stopped doing great things since then, and today is sharing all that with us. 

Jeff Donnelley is the CEO of MEGAFANS, a mobile esports platform that combines mobile games with competitive tournaments for prizes. Jeff, considered by many people a marketing guru, has vast experience working with gaming companies like Ubisoft, World of Tanks, and Jam City, to name a few. 

In this episode, we explore bits of Jeff’s extensive career; we go through some of his career highlights, the lessons learned from mistakes, and the things that came up better than expected. We also talk about the affinity between mobile gaming and NFTs, the possibilities and the potential of that communion, and the promising future of mobile gaming and esports. 

Resources:

Visit MEGAFANS website: https://www.megafans.com/

Follow them on Twitter: https://twitter.com/MegafansEsports

Instagram: https://www.instagram.com/megafansesports/

Or visit their YouTube channel: https://www.youtube.com/channel/UCOlBIJWTEC_X6RTY4idFmTQ

Connect with Jeff on LinkedIn: https://www.linkedin.com/in/jeff-donnelley-95a602191/

Full Episode Breakdown:

1:12 – Jeff talks about the beginnings of his career in advertising, working with online gaming companies as an independent contractor. 

6:46 – Brand Takeovers. Megan and Jeff talk about the DraftKings campaign that had a massive impact on the market and their lives. 

10:18 – Jeff talks about why he decided to jump into the esports industry, the potential he saw in it, and what we can expect in the next couple of years.

16:18 – Jeff explains what keeps him going and why he is so passionate about the gaming industry.

22:11 – The conversation matured with the industry. Jeff describes the evolution he witnessed in the industry and how different were conversations about esports five or six years ago.

27:26 – Jeff shares bits of his childhood experiences traveling the world and knowing different cultures and visions of the world.

 31:19 – Jeff kindly talks about what is coming next for MEGAFANS, his future projects, and the space he sees for blockchain and NFTs in the industry.

36:44 – Megan and Jeff talk about the exceptional support of the gaming industry and how strong it is the sense of solidarity in it. 

41:36 – Jeff explains why he sees a natural fit of blockchain and NFTs in the gaming industry, more specifically, in the mobile esports industry. 

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