Although many people depict esports as a consolidated forest of redwood trees, our guest, Christopher LaPorte, believes the industry is still grass. It has the potential to become a multi-billion dollar industry, but we are not there yet.

Christopher is the Founder of RESET, a cannabis hospitality management company specializing in creating venues and events focusing on competitive and casual gaming, skill-based gaming, and VR/AR tech. 

In this episode, Christopher shared his unique perspective on community building, the (re)introduction of arcades to the gaming scene, and esports and betting. He described his relationship with gaming and explained why he believes there is a massive market to explore in the esports betting niche. 

Plus, we discuss how the traditional sports approach translates to gaming and esports, the role of YouTube and Twitch in community building, and much more.

This podcast is Powered by Cognizin: Visit cognizin.com to learn more and find a product to help fuel your day. Visit: www.cognizin.com.

Resources:

Visit the RESET website: https://www.reset.vegas

Connect with Christopher on LinkedIn: https://www.linkedin.com/in/christopher-laporte-52471b52/

Full Episode Breakdown:

2:21 – Christopher talks about his first steps as a gamer.

4:08 – How did the non-endemic audiences evolve through the years.

6:39 – Casting the wider net. Christopher explains how the betting and esports relationship works.

10:22 – What happens when we implement the “stick and balls” marketing approach to esports. 

14:15 – What if we don’t consider gaming something to monetize? 

21:01 – Gary and Christopher discuss YouTube and Twitch roles in building audiences.

25:50 – Christopher talks about RESET and the (re)introduction of arcades.