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Google PodcastsCreating the Ultimate Fan Experience With Version1 and Rokkr’s Brett Diamond
Although brands’ approach to traditional sports teams and events is different from how they do it in the esports space, the result of just slapping a logo into something...
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NFT’s and the Future of Marketing and Branding
Growing up, our guest, Dale Alexander, was shocked when he knew people were paid to create those commercial breaks short movies. For him, advertising was as entertaining as the...
The Career Paths and Opportunities in Esports
In the early 2000s, becoming a Raid Leader and a Guild Master helped our guest, Michael “Moog” Aguilar, overcome not only his introverted nature but also his social anxiety....
Getting the Right Data to Brands in the Gaming Industry
One of the main obstacles brands and marketers find when investing in a content creator is the lack of data. Companies don’t know precisely what is working and what...
What It Takes To Build a Company That Attracts Investors Like Mark Cuban and Alex Rodriguez
Today’s episode is a bit different for many reasons. I’m joined by Chris Gronkowski, former NFL player, Founder & CEO of our first sponsor, Ice Shaker, and the participant...
From the NFL to Esports, Optimizing the Way Athletes Train
Except for the obvious difference in the physical output traditional sports requires from their athletes, the training programs for traditional sports and competitive gaming athletes are pretty similar. When...
Finding Opportunities in Untapped Markets
If back in 2005 someone would tell us that a complete stranger would pick us up in his car to take us where we wanted to go, or that...
Creating Opportunities in the World of Competitive Gaming
There are so many paths into the gaming industry, perhaps, as there are gamers in the world. The access points are constantly redefined by gamers’ passion, creativity, and, like...
Building Gaming Communities For Everyone
In an industry as skeptical as the gaming industry, being the interpreter between two groups of people that need but can’t talk to each other is a rare and...