gaming marketing

Getting the Right Data to Brands in the Gaming Industry

One of the main obstacles brands and marketers find when investing in a content creator is the lack of data. Companies don’t know precisely what is working and what is not, so they don’t know whether to invest more in a campaign or pivot and try a different strategy.  Our guest, Adam Whyte, created a…

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Personal Branding Tips & Tricks With ESPN Host Arda Ocal

Rebecca brings her best friend and ESPN Host, Arda Ocal to join her on this week’s episode of the Future of Marketing in Esports podcast. In this episode, they discuss Arda’s road to becoming a host of a top network, and why just doing everything he could to learn got him on a path he…

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