A growing concern for the world of esports and gaming is the health of the players, not just physical but also mental. 

FitGMR has been a pioneer in the space of esports performance and they continue to make an impact in the world of gaming and esports.

Today on The Future of Marketing in Esports, Rebecca talks to Landon Gorbenko to discuss his journey in the esports world and why helping athletes reach their peak performance is so important to him.

He also talks more about FitGMER, and what they’re doing to not just help clients individually, but how they’re working to help gamers at a global scale.

To learn more about FitGMR, visit https://fitgmr.gg/

For the app look up ‘FitGMR’ in the Apple and Google store.

Full Episode Breakdown:

1:10 – Learning more about FitGMR, and what they’re doing to transform the gaming industry.

3:40 – Discussing the idea of the company, and why they felt it was so important to create the concept.

5:20 – What are some of the biggest issues in the world of esports that are currently happening that need to be addressed, and why performance still has so much room for improvement.

7:40 – How does the relationship with teams begin, and where do they start in the analysis process.

10:50 – What does the measurement process look like, and how are they collecting the data to make sure improvements are happening.

13:40 – Landon shares his story and how his passion for gaming started at such a young age, and how FitGMER had such a huge impact on life.

19:15 – Why finding a need and a gap in an up and coming industry could have been more of an uphill battle for Landon.

24:18 – How Landon is working on helping gamers on a grander scale.

27:20 – What they’re doing to help launch and market the new app.